The Proper Concern

“A kitchen that single-fries in sunflower has made a commitment. At The Proper Concern, this commitment is honored. The wedge fry arrives crisp — commendable and largely sustained — and earnest and specific within. The grease is conservative — the napkin remains largely decorative. The portion is forthcoming. Commitments, when honored, tend to produce results. One finds, upon reflection, that the fries were the correct decision.”

“The wedge fry at The Proper Concern does not apologize for existing. This is, as it turns out, the correct posture. The crispness is commendable and largely sustained. The potato interior is earnest and specific. The grease is conservative — the napkin remains largely decorative. One admires the lack of apology and returns to express this admiration. The fry asks only to be appreciated. At The Proper Concern, one appreciates.”

“At The Proper Concern, the wedge fry is taken seriously in a way that does not announce itself. The single-fry method produces an exterior that is commendable and largely sustained. The interior is earnest and specific. The grease is conservative — the napkin remains largely decorative. The seriousness, once recognized, is irreversible. One finds, upon reflection, that the fries were the correct decision.”